Content Creator & Social Media Manager

Scraped from: Afriworket

Job description

Please apply using this link: (Applicants via this link will get priority) https://docs.google.com/forms/d/e/1FAIpQLSfkVUX1iAgZqwqlcKVzTPgaCjllvTDpIwXMGAl4C5qtkrYk8g/viewform?usp=publish-editor LucyBridge Academy is looking for a creative, energetic, and results-driven Content Creator & Social Media Manager to join our team. The ideal candidate will be responsible for creating engaging digital content, managing our social media platforms, growing our online audience, and supporting the Marketing Team in executing marketing campaigns and promotional activities. The role requires someone who understands social media trends, can generate creative content ideas, and can turn educational and promotional messages into engaging content that connects with students, parents, and our wider audience. Responsibilities • Plan, create, and manage content for TikTok, Instagram, Telegram, YouTube, Facebook, LinkedIn , and other relevant platforms. • Develop and manage a consistent social media content calendar . • Create engaging Reels, TikTok videos, short-form videos, educational content, promotional content, and campaign content . • Generate creative content ideas based on current trends and the interests of our target audience. • Write engaging captions, hooks, scripts, and social media copy . • Turn educational topics into simple, engaging, and student-friendly content. • Create content related to Grade 9–12 education, exam preparation, study tips, academic motivation, and student success . • Manage regular posting and scheduling across all social media platforms. • Monitor comments, messages, mentions, and audience engagement. • Stay updated on social media trends, platform changes, and emerging content formats . • Track and analyze content performance, including views, reach, engagement, followers, and audience growth . • Use performance insights to continuously improve content and social media strategy. • Collaborate closely with the Marketing Team to develop and execute marketing campaigns, promotions, and content strategies. • Support other marketing-related activities, campaigns, product promotions, events, and initiatives when required. • Create content that supports brand awareness, customer acquisition, engagement, and audience growth . • Collaborate with the Graphic Designer, Video Editor, Academic Team, and Marketing Team to produce high-quality content. • Participate in filming, presenting, and coordinating content production when required. • Support product launches, educational campaigns, events, and other company activities. Requirements • Bachelor's degree or diploma in Marketing, Communications, Journalism, Media, Digital Marketing, Public Relations, or a related field . • 1–3 years of relevant experience in content creation, social media management, digital marketing, or a related role is preferred. • Previous experience managing social media accounts for a company, organization, brand, or business is highly preferred. • Strong understanding of TikTok, Instagram, YouTube, Telegram, Facebook, and LinkedIn . • Strong understanding of short-form video content, Reels, TikTok trends, and social media engagement . • Strong creative thinking and storytelling skills. • Excellent communication skills in Amharic and English . • Ability to write engaging captions, scripts, hooks, and promotional content. • Ability to generate creative content ideas consistently. • Understanding of basic digital marketing and social media marketing principles . • Ability to analyze social media performance and make improvements based on results. • Comfortable participating in or appearing in video content when required. • Ability to manage multiple tasks and meet deadlines. • Ability to work collaboratively with the Marketing, Design, Video Production, and Academic teams . • A portfolio or examples of previous social media/content work is highly preferred.